Driving ROI for
B2B Sales Teams

Collaboration is at the heart of INR Institute, and Prospectify proves it. Our partnership goes beyond client and supplier. We train the SDRs working for Prospectify, and their founders, in our INR model, and they fill our calendar with high-quality meetings. A true win-win, with clear agreements that are actually delivered on. What stands out is the approach. Prospectify thinks along about the audience, builds a dedicated campaign per sector, and combines email, LinkedIn, and phone instead of just chasing volume. Delivery, quality, and volume stay in balance, with the focus on productive conversations with the right people. And most importantly: deals get closed. A partner that thinks along, delivers, and keeps its word.

What I truly value about our collaboration is that it never feels like they work for ZilverWerkt, but genuinely with us. Prospectify feels like an extension of our team. Maikel and Wouter set high standards for themselves, their team, and for us. They really listen to what is happening in our market, immerse themselves in the details, and do not let go until everything is right. This is not standard lead generation, but a personal, thoughtful, and sustainable approach. They move faster than you expect, in adapting, in refining, and in delivering results. This is a partnership the way it is meant to be.

With a compact sales team, we didn’t have time to run structured cold outreach ourselves. We’d rather spend that time on our clients. What drew us to Prospectify was the combination of LinkedIn, email, and calling. In our market, one channel alone just doesn’t cut it. We started on the Launch package to test the waters, and once we sharpened the targeting together, it really took off: a steady stream of quality meetings with companies that genuinely fit, and several new clients won from them. We’re now at roughly 10x ROI. Short lines, fast iteration, feedback picked up immediately. Prospectify doesn’t feel like an external party, but an extension of our own sales team.

Our collaboration with Prospectify has only just begun (3 months), but the results speak for themselves. With a 20–25% lead-to-deal conversion rate, the partnership pays for itself incredibly fast. The direct way of working brings clarity and structure. We know exactly what to expect, and that creates trust. Prospectify truly feels like a partner who thinks with us and delivers.

From the very first weeks, we saw clear results. Relevant meetings with parties that are a great fit for us and genuinely interested in our services. We already have multiple serious proposals on the table. Above all, what stands out is the excellent communication and the care with which Prospectify operates. They understand our market, translate our value proposition convincingly, and ensure that every message aligns perfectly with what MCM-Research stands for.

We were looking for a steady flow of appointments with potential clients to achieve our growth goals, without spending too much time and effort on it. Now, we're meeting with serious prospects 1 to 2 times a week, without having to spend any time on cold outreach ourselves. This allows us to focus on our clients and the creative work we like and excel at. Prospectify? A down-to-earth team that acts quickly, asks the right questions, and truly delivers on their promises with clear results.

As Director of Sales & Consulting, I wanted to expand our network by connecting with relevant companies outside our own circle. We know we make a difference once we're at the table, but generating quality leads was a challenge. At first, we were skeptical because previous collaborations with lead generation agencies delivered little value. Prospectify truly exceeded our expectations! The appointments are of high quality and with the right people within our target audience.

For Solviteers, it was clear that we needed extra strength to achieve our commercial goals. The public sector is challenging and requires a targeted approach. Prospectify has proven to be a partner that understands how to successfully generate appointments in this space. In addition to the high-quality meetings, we especially value the insights and advice we receive about our market approach. It feels like having an experienced sales partner by our side.

Prospectify came into the picture when we wanted to scale our NIXZ Interim proposition. We wanted to continue focusing on product development while also having more conversations with potential clients. Prospectify makes that possible. A smooth collaboration, with clear communication, quick feedback, and goals achieved month after month. We are positively surprised by both the quality and the number of meetings. With them, we've found the partner that also helps us scale internationally!

For Sprintto, getting in touch with the right decision-makers in recruitment is no easy task. Competition is fierce, and our target audience in Overijssel is very specific. Prospectify understands this and also knows exactly which companies and people to approach. The meetings are relevant and above all align perfectly with our proposition. This allows us to focus on delivering projects while at the same time creating a steady flow of new commercial opportunities.